The Used Keyword is Low/No Demand

by David Kimball
(Delhi, CA)

Good Morning!

Appreciate the efforts for your client, but if no one is searching for this keyword then what good is it to your client?

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Hi David!

Thank you for sharing your opinion, but I am confused as to what makes you assume that no one is looking for household movers in Memphis? Google currently has around 340,000 results for those keywords so it would seem someone is looking.

And that is my whole point.

People are searching for information. People looking for a mover in Memphis are either going to contact a company they already know or they are going to search for information. You see there are a lot of people who have no knowledge of Two Men And A Truck, so if this is your local business where would YOU want to be showing up in a local Google search?

Demand is relative.
Let's look at it in another way. What you see as low demand on a software program, is in reality a $12,000,000 a year industry in Memphis.

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Apr 11, 2010
by: Jack

You gave him an underhand softball question and I think he hit it out of the park! Remember the words of Dr. Ken Evoy, "Don't get numbers bound" I know moving is a not huge sexy niche but look around, there is a ton of money there. I think he made a good case for using articles.


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